![]() ![]() These are related to its search and advertising technology businesses, not its ownership of YouTube. Google is also fighting Justice Department antitrust suits on two fronts. ![]() Related article Banning TikTok would hit China’s tech ambitions and deepen the global digital divide People walk past the headquarters of ByteDance, the parent company of video sharing app TikTok, in Beijing on September 16, 2020. Meta is already fighting a Federal Trade Commission lawsuit that alleges its purchase of WhatsApp and Instagram violated US antitrust law, and the FTC is actively seeking to break up the company. But some candidates seem more likely than others, legal experts and business analysts say.ĭon’t expect a Meta or Google to swoop inĪny effort by an established tech giant with a large social media presence would immediately trigger antitrust red flags, according to analysts. There’s no apparent consensus on a favorite bidder yet. The prospect of a TikTok sale could lead to a potential feeding frenzy, drawing out everyone from tech companies to retailers and private equity firms and investment bankers.Īnd an added headache for any potential buyer: China’s commerce ministry has previously said it would “firmly oppose” any forced sale of TikTok. That raises the question of who the US government might view as a suitable new owner of a social media platform with 170 million US users and a rising challenger to legacy social media giants such as Facebook-parent Meta. TikTok plans to challenge the law in court, but if it fails, the company would have to find a buyer, and fast. President Joe Biden signed legislation Wednesday that would ban TikTok in the United States unless its Chinese parent, ByteDance, sells the app. The clock has begun ticking for TikTok to find a new owner.
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